About Us
Bridging tradition with innovation in home improvement
For over 35 years, the foundation of the home improvement industry remained unchanged - driven by word-of-mouth and manual networking. But as the world moved toward Artificial Intelligence, the industry stayed behind.
Bina was founded to bridge that gap.
We saw a unique window of opportunity: to take the grit and hustle of the local contractor and supercharge it with the precision of elite data marketing. What began as a mission to help a few friends navigate a complex market has evolved into a technological powerhouse operating across 15 states.
Our Philosophy
We believe that technology is the engine, but people are the heart. Our team is a blend of seasoned industry veterans and tech-forward innovators. By stripping away the "noise" of traditional marketing, we provide a transparent, data-verified path to ROI that allows business owners to focus on what they do best: building.
We don't just deliver leads. We deliver a new standard of excellence.
35+
Years of Industry Experience
15
States Served
100%
Exclusive Leads